A step-by-step guide: How to open your own beauty clinic!

Beauty clinics, or in other terms aesthetic clinics, are all the rage today. This is something that has become high in demand due to ‘self-care’ being an ongoing trend and a routine in most people’s lives.

Beauty clinics provide treatments and other services to help you get pampered up, relaxed, and look your best! If you’ve never stepped foot in one, you can expect facial services, manicures & pedicures, laser treatments, eyelash and brow services, hair removal services, beauty drips and many more!

But depending on the clinic, provided services may vary. But whether you offer facials, nail services and so on, aesthetic clinics are always in demand making it a great business to start. If you’re interested, down below is a step-by-step guide on how to open one yourself!

1st step: Think about what services you want your clinic to have

Before doing anything grand like getting a space or buying equipment, you first need to think about what you offer in your clinic. Various beauty clinics offer an array of services and depending on what they specialize in, services can surely vary.

To help you think about what services to offer in your clinic, here’s a list of common services you can consider adding:

  • Facial treatments – You can offer diamond peel facials, brightening facials, collagen facials, firming facials, moisturizing and so much more.
  • Beauty drips – Drips have to be administered by a trained professional. Your drips can be for whitening, healthier skin, collagen boost and so on.
  • Nail services – You can offer manicures and pedicures, nail extensions, hand and foot spas and more.
  • Hair removal services – You can also offer hair waxing, laser hair removal treatments, threading and even hair plucking.
  • Laser treatments – These services have to be done by a trained professional. You can offer wart laser removal, hair removal, laser whitening removal, tattoo laser removal and more.
  • Eye services – You can offer lash extensions, eyelash perms, eyelash tinting, brow lamination, brow threading, brow tattooing and so on.
  • Injectables – These should only be administered by a trained professional. You can offer botox, dermal fillers and more.
  • Cosmetic surgery – This should only be done by a trained professional. You can offer surgical services like liposuction, rhinoplasty, tummy tucks and so on. 

2nd step: You need to be qualified to open an aesthetics business

After deciding on your services, you need to be qualified to operate an aesthetics business. Most beauty clinics offer services that, when not done right, can harm their customers such as botox, dermal fillers, beauty drips, cosmetic surgeries and so on. So before opening your clinic, make sure you’re qualified.

If you don’t have a background in the healthcare profession, you can also take courses, mentorships, webinars and seminars on aesthetics. There is tons of training out there to choose from, all you need is to choose one that best suits your chosen services.

You can also simply hire someone with experience but it will cost you more. Once you’re qualified to administer or operate the services you want in your clinic, you can now proceed to the next step.

3rd step: Come up with a business plan

Any kind of business you decide to open requires you to have a business plan. A business plan acts as a map that guides you to reach your business’s goals set for the next 6 months, one year and so on.

A business plan covers all aspects that’ll help you run an efficient and functional business. So to help you out, here’s a list of things your business plan should have:

  • Executive summary.
  • Business description.
  • Management and personal description.
  • Target market.
  • Competitive analysis.
  • Business structure.
  • Product and services description.
  • Marketing plan.
  • Financial analysis.
  • Mission and vision.

Once you have all these in place, you can make sure your business isn’t just wandering aimlessly. Having a plan is always a great idea, especially when it comes to business! So before hiring or getting the equipment you need, make sure to have a concrete business plan in place.

4th step: Get all necessary equipment

To run a functional beauty clinic you need to have essential equipment, tools and materials to help administer and operate an efficient clinic. But depending on the services you offer, equipment, tools and materials may vary.

So to simply give you an idea, or help you get started on a list, down below are the basic things needed to run a beauty clinic.

  • Waiting benches or chairs.
  • A front desk.
  • Dividers (like curtains or stalls)
  • Treatments machines (for facials, lasers and so on)
  • Trolleys and shelves.
  • Beauty beds and chairs.
  • Pillows and towels.
  • Robes.
  • Tissues, cotton pads, q-tips, rubbing alcohol and sterilizers.
  • Needed tools (surgical steel tools)
  • Trays and basins.
  • Wall hooks.
  • Air conditioner.

5th step: Hire your staff!

Once you have all the equipment needed, all you need are people to help you run your clinic. A starting beauty clinic has about 3 to 4 employees. So depending on the size of your clinic and the number of services you offer, it may vary.

So when deciding on the number of people to get, make sure to not be overstaffed and understaffed! And make sure the people you hire have experience or are good at what they’re applying for. So if they’re applying to be a nail tech, make sure they have prior experience in offering quality nail services.

6th step: Get your business the coverage it needs!

Last but not least, get your business coverage! Getting your clinic insurance is one of the most efficient ways to protect it. Various things can cause your business to have setbacks like accidental fires, natural calamities, theft and so on.

So to make sure your business is safe from all that and more, consider getting business insurance. This can cover your commercial property, commercial auto, employees, inventory and even your customers.

There are various kinds of policies to choose from, so depending on what your business needs, make sure to get coverage that aligns with your clinic’s needs to make the most out of your money!